Retail Opportunity Investments Corp

Real Estate

Project Overview

ROIC - Custom WebFlow Design Overview ROIC, a reputable REIT company, approached Dog and Rooster with a pressing challenge. Their outdated website lacked mobile-friendliness and suffered from navigation issues, causing confusion among users. Additionally, the Properties archive lacked a sufficient filtering system, making property searches arduous for visitors. Recognizing the need for a comprehensive overhaul, Dog and Rooster stepped in to transform ROIC's online presence.

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“Dog & Rooster designed and now maintains our business website. We are extremely happy with them and would gladly recommend.”
Kent Klaser
President, RMO Tile & Stone Consultants

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Retail Opportunity Investments Corp

The Goal

ROIC - Custom WebFlow Design Overview ROIC, a reputable REIT company, approached Dog and Rooster with a pressing challenge. Their outdated website lacked mobile-friendliness and suffered from navigation issues, causing confusion among users. Additionally, the Properties archive lacked a sufficient filtering system, making property searches arduous for visitors. Recognizing the need for a comprehensive overhaul, Dog and Rooster stepped in to transform ROIC's online presence.

The Solution and Process

Dog and Rooster undertook a meticulous approach to revamp ROIC's website. We started by redesigning all the pages, ensuring they adhered to modern website standards and were fully responsive across devices. To captivate visitors and convey ROIC's business effectively, we strategically incorporated more property images throughout the site. Our team also tackled the navigation problems head-on, restructuring the site and implementing a user-friendly interface that guided users seamlessly through the content. Furthermore, we introduced proper filters, thumbnails, and detailed property information on the Properties archive, enabling users to browse properties effortlessly.

The Results

The collaboration between Dog and Rooster and ROIC yielded outstanding results. ROIC's website now boasts a contemporary design that aligns with current industry standards. With a fully responsive layout, the site offers an optimal user experience on all devices, maximizing ROIC's reach to potential investors and tenants. The enhanced navigation system eliminates confusion and allows visitors to explore the site intuitively. The addition of proper filters, thumbnails, and detailed property information on the Properties archive significantly improves the browsing experience, enabling users to find relevant properties quickly and efficiently.

Through this transformative project, Dog and Rooster empowered ROIC with a modern, user-friendly website that effectively showcases their diverse portfolio of necessity-based retail properties. By delivering exceptional results, Dog and Rooster solidified their reputation as a reliable web design company, committed to driving client success.

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D+R has done a great job of helping our firm create and maintain our website.  They offer a level of personal and immediate customer service that's been incredibly helpful for a smaller firm such as ours.
Ryan McBrayer
Marketing Director | Stevens Cresto Engineering
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