Hitec Commercial Solutions

E-commerce
COMPETITIVE INCREASES IN SEARCH AND PRODUCT VISIBILITY

Project Overview

After the launch of the Web Development project, Hitec Commercial Solutions’ website needed to be further optimized in order to compete with its competitors online. We established that the goal of the first phase of the campaign was to increase search visibility for brand, product, and industry-related keywords.

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President, RMO Tile & Stone Consultants

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Hitec Commercial Solutions

COMPETITIVE INCREASES IN SEARCH AND PRODUCT VISIBILITY

The Goal

After the launch of the Web Development project, Hitec Commercial Solutions’ website needed to be further optimized in order to compete with its competitors online. We established that the goal of the first phase of the campaign was to increase search visibility for brand, product, and industry-related keywords.

The Solution and Process

The Solutions

Our first step to increase Hitec’s search visibility was to complete a technical audit that would give us a baseline for how their site was performing, and show us specific areas of improvement. Equipped with that audit, our team began optimizing the website through both technical and content improvements. We were confident our optimizations would improve Hitec’s search visibility.

The Results

First, we analyzed Hitec’s competitors and the industry, which set the campaign up for success. Next, we strategized and implemented the best technical and content optimizations on their website that would increase keyword ranking, increase users, and align well with our goals. Since the beginning of Hitec’s SEO Campaign, we have seen incredible search growth. Some highlights from the campaign include a 24% Increase in Organic Users and a 91% increase in product page sessions. We expect to see more growth to come.

4x Increase in Organic Traffic

1000 Sessions Monthly Average

2,000% Increase Organic revenue

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COMPETITIVE INCREASES IN SEARCH AND PRODUCT VISIBILITY

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D+R has done a great job of helping our firm create and maintain our website.  They offer a level of personal and immediate customer service that's been incredibly helpful for a smaller firm such as ours.
Ryan McBrayer
Marketing Director | Stevens Cresto Engineering
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